THE BLOOMING SCAR
PREVIEW CAMPAIGN
A visual prologue to The Blooming Scar. This photo campaign offers a first glimpse into the Lavine universe — a space where fashion is no longer surface, but story.
Where memory becomes texture. Where the body becomes archive.
Each image explores a state of transformation — unraveling, rupturing, blooming. PREVIEW is not a lookbook.
It is a visual study of duality: softness and structure, pain and poetry, scar and rebirth. Shot in Transilvania, Romania, this project was brought to life by a team of visionary collaborators who embraced the emotional and symbolic layers of The Blooming Scar.
Designer Nedelea Lavinia | Photographer Adalbert | Creative Director & Set Designer Anca Zanfir | Model Raluca | MUA Miha Faragau
